In early 2015, we started working with the owners of The Gravy Boat to launch a brand new modern Carvery Restaurant in a small traditional English seaside town.
They asked us to take care of everything marketing-wise for them. This was to include branding, menus, printing, signage, A-boards, website and mobile app. They wanted to use social media to launch the business so our remit was to create a buzz in the town around the launch and fill their restaurant!
What We Did
We came up with modern nautical themed design and acted as a one-stop-shop to allow them to concentrate on setting up the restaurant itself. We then created everything they wanted and set up their social media pages.
This included a Facebook page on which we put ‘teaser’ posts showing the frontage of their new restaurant and then shared it with local interest groups on Facebook. The result of this was that the page received over 500 new ‘likes’ in one week prior to the launch and 110,000 people organically seeing their message that same week.
The launch was a resounding success and The Gravy Boat has gone from
strength-to-strength selling out virtually every single evening since it opened with the owners looking to expand. Initial profit forecasts have been obliterated. We also helped
the Gravy Boat to win a county business award shortly after it’s opening.
We have just completed a new interactive menu for them where diners can see the dishes brought to life on their app before they order, a UK first.
Contact us to see how we can help your business.